After the flurry of last week’s Geneva Motor Show unveiling, more news and footage of the new Polo has been leaching from Volkswagen. First though, the bad news: it’s been reported that prices in the UK may rise by £500 (but it appears that you do get much more car for the money), and three-door versions arrive here in December, two months after the family friendly five-door models.
Not to worry, though, as it should be worth the wait.
One market that has waited for far too long is the US. The Golf (or Rabbit as it’s known Stateside) has long been the smallest Volkswagen on sale in the US, but that could be about to change. The Polo has never been sold to American punters in all its 34-year history, but many websites across the pond are reporting stories about an imminent turnaround.
Volkswagen Group of America CEO Stefan Jacoby has reportedly recently confirmed that the company now thinks the time is right to import the Polo, and finally make it a proper world car. On sale in China, South Africa, South America, and of course its mainstay market of Europe, it has always eluded US buyers. It makes sense – VW could make the car in its Mexican plant at Puebla alongside the Jetta and New Beetle models.
Primarily using the car to triple its annual US sales volumes to around 800,000 units, reports state the Polo could hit American shores as early as 2010/2011 to take full advantage of the small car market, currently the fastest-growing segment in the country. Jacoby’s statement of intent comes after VW’s development chief Ulrich Hackenberg spoke to Automotive News at the 2009 North American International Auto Show in January.
US Volkswagen enthusiasts have long hankered after the Polo (especially the GTI and more recently, the BlueMotion, although the new version does remind us of the Dodge Caliber), with forums abuzz with comments asking VW to import the car. Following the reports from the last couple of months, the big question is, are they about to be rewarded for their patience?