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06 November 2009 ~ 0 Comments

2009 Polo now included in
Motability scheme

2009 Volkswagen Polo Moda

Volkswagen has announced today that the new fifth-generation Polo is now included in the Motability scheme, with attractive rates and offers to customers. S, Moda A/C and SE models are available to order to Motability customers with zero advance payment on selected engines.

Standard equipment on all new Polos includes ABS, four airbags and ESP. Moda and SE models gain alloy wheels and other enhancements, while A/C versions include semi-automatic climate control as standard. For more information on Motability and your nearest Volkswagen Retailer, call 0800 333 666 or to download the new brochure, click here.

Volkswagen is a long-term supporter of the National Motability Charity which was designed to allow people of all ages to use some or all of their allowance to buy or lease a car, including disabled people and their families. Since its inception in 1977, Motability has acquired almost 400,000 customers and is the leading car scheme for disabled people.

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05 November 2009 ~ 0 Comments

2009 Polo: The Timeless 50

2009 Volkswagen Polo Timeless 50 website

In another new Polo advertising spin-off, Volkswagen have got together with five partners to find the ‘Timeless 50‘, in the fields of design, fashion, food, music and TV. The German giant has selected Livingetc, Marie Claire, BBC Good Food, Heart FM and LOVEFILM to help the great British public choose items which have ‘timeless potential’.

Ten items from each field will make up the ‘Timeless 50’, voted for out of a list of between 20 and 50 items in each category. Once the definitive list is complete, voters will be in with a chance to win the items on it, or even a new Polo of their very own, the inspiration for the whole competition and poll.

You have to sign up to vote and not only will you obviously get more information on the car itself, but also be in with a chance of winning dinner at Le Manoir in Oxfordshire and £500 of Selfridges vouchers, through entry into a prize draw. There’s also 5 x £100 Selfridges vouchers for the runners up.

Voting and prize draw entry closes on 15 November. Choose your ‘Timeless 50’ by clicking the banner below.

2009 Volkswagen Polo Timeless 50 Banner

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03 November 2009 ~ 1 Comment

2009 Polo makes European Car of the Year 2010 shortlist

2009 Volkswagen Polo: Car of the Year 2010 contender

The new Polo is one of the seven finalists in the running for the title of European Car of the Year 2010. Up against the Citroën C3 Picasso, Mercedes-Benz E-class, Vauxhall Astra, Peugeot 3008, Škoda Yeti and Toyota iQ, the new small Volkswagen made it through from the initial list of 29 runners.

Twenty-three countries from Europe will field 59 well-respected jurors from the motoring press, and it will be these established figures who will choose the winner on Friday 27 November. Volkswagen’s last entry, the recently rejuvenated Golf, came third in 2009’s contest, behind the second-placed Ford Fiesta and overall winner, the Vauxhall Insignia.

So, what the Polo’s chances? We obviously want it to win, but up against ground-breakers such as the Toyota IQ, we wouldn’t like to say what the outcome will be. The Toyota offers something genuinely different (but not necessarily better) in the city car class, and while the Polo has 34 years of heritage and a premium feel on its side, in this contest, those attributes just might not be enough.

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02 November 2009 ~ 0 Comments

1982 Polo and Polo Classic Burt Kwouk TV commercial

How’s this for a bit of nostalgia? While wading through online pages last week, we stumbled across this low-tech piece of advertising magic promoting the then new Series 2 Polo. Aired in 1982, the hatchback had been around for a year, and the Classic (Saloon) was about to hit the UK.

Starring Burt Kwouk of James Bond and Pink Panther movie fame, it promotes the safety features of the new car. Kwouk was a star that Volkswagen used frequently around the time of this commercial; eighties strongman Geoff Capes was another.

But, a quarter of a century on, it’s all very different. Just compare Kwouk’s ad to this one for the new Polo, which had its first UK airing a couple of weeks ago. It was safety and traditional values back then; lifestyle, youth and technology now.

[Thanks to: reich967]

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30 October 2009 ~ 0 Comments

2009 Polo: 1.6 TDI tested by autoevolution

2009 VW Polo TDI tested by autoevolution

The chaps at autoevolution subjected the 1.6 TDI version of the new Polo to a truly thorough road test back in August, but we only stumbled across it this week. It’s one of the most thorough we think we’ve seen, with exterior, interior, drive (in and out of the city), comfort, technical aspects and gadgets all appraised on a stylish and clean website, magazine-like in its looks.

As if those weren’t reasons enough to pop over and have a look, the photos of the new car turn the website’s test from a might-do into a definite must-see. Beautifully shot, there are 43 shots of the new Polo’s exterior alone, both static and dynamic, driving around the sort of urban and countryside landscapes it should now be inhabiting.

They appear to be thoroughly good guys, too. Stop off here to read the Polo 1.6 TDI 75 test and say hello.

[Image: autoevolution]

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