Archive | Sales figures

06 March 2019 ~ 0 Comments

Fifth in February: Volkswagen Polo climbs UK new car registrations chart

2017 Volkswagen Polo

In a repeat of January, the Volkswagen Polo was one of the most popular cars in the UK during February, according to the Society of Motor Manufacturers and Traders (SMMT). With 1,512 Polos finding new homes, the small VW jumped three places to number five, the top supermini behind Ford’s Fiesta which again took the top spot. In the year-to-date list, the Polo rose two places to number six.

A 1.4 per cent rise

Overall, 3.399 units of the Ford Fiesta were registered in the UK during February, with its Focus relative maintaining its runner-up position with a figure of 2.537. The Polo’s ubiquitous sibling, the Golf, matched its year-to-date third place position with 2,410 registrations. The Mercedes-Benz A-Class was in fourth place, with a tally of 2,059.

Registrations in the UK actually rose 1.4 per cent compared to January, with a total of 81,969 new cars on the road. An uplift of 1,164 compared to the same period last year, with demand for alternatively-fuelled vehicles up 34 per cent, the 22nd consecutive month of growth. Electric cars also enjoyed a rise in registrations, but the 731 cars still accounted for less than one per cent of the market.

The UK’s top ten most popular cars during February 2019 and the year-to-date (sales figure and position in brackets) were as follows:

1 Ford Fiesta: 3,399 (8,798, 1st)

2 Ford Focus: 2,537 (6,934, 2nd)

3 Volkswagen Golf: 2,410 (6,340, 3rd)

4 Mercedes-Benz A-Class: 2,059 (5,827, 4th)

5 Volkswagen Polo: 1,512 (4,475, 6th)

6 Nissan Qashqai: 1,449 (5,719, 5th)

7 Ford Kuga: 1,402 (3,654, 9th)

8 Vauxhall Corsa: 1,306 (4,403, 7th)


9 Ford Ecosport: 1,292

10 Volkswagen Tiguan: 1,258

(The 2018 year-to-date top 10 most popular cars absent from February 2019’s registration figures were the Kia Sportage and Mercedes-Benz C-Class with 4,529 and 3,593 units recorded respectively.)

Role reversal

A reversal of recent roles occurred with South Africa’s February 2019 registration figures. The most recent NAAMSA data shows that the Polo Vivo topped the passenger car chart with 2,962 units, just one place behind the Toyota Hilux, which with 3,504 registrations, is the most popular vehicle in the country.

The latest sixth-generation Polo which has traditionally beaten the Vivo in recent months, was South Africa’s second most popular passenger car with 1,605 examples registered. As with January, the Toyota Corolla/Auris/Quest secured third place with 1247 units.

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06 February 2019 ~ 0 Comments

Volkswagen Polo steadies its position in January’s UK most popular cars chart

2019 Volkswagen Polo R-Line (UK)

The Volkswagen Polo held firm in the first batch of 2019 new car registration figures released by the Society of Motor Manufacturers and Traders (SMMT), and in January was at number eight in the UK’s most popular cars list. A total of 2,963 Polos were registered during the first month of the year, the small Volkswagen also at number eight in the year-to-date list, too.

Fords in top two places
At number one, the Ford Fiesta kicked off 2019 in the position it has held from what seems like the start of time. Overall, 5,399 units of the Ford supermini were registered in January, with its larger Focus sibling one place below with a tally of 4,397. A figure of 3,930 gave the Volkswagen Golf fourth place, with the third place 4,270-registration Nissan Qashqai in-between the two most popular C-segment cars.

UK registrations dipped 1.6 per cent in January compared to the same period in 2018. A total of 161,013 cars were registered, with the alternative-fuel and electrified market surging 26.3 per cent, the segment now enjoying a 6.8 per cent market share. Petrol car registrations were up 7..3 per cent, but diesels were down 20.3 per cent. The UK’s top ten most popular cars during January 2019 and the year-to-date (sales figure and position in brackets) were as follows:

1 Ford Fiesta: 5,399 (5,399, 1st)
2 Ford Focus: 4,397 (4,397, 2nd)
3 Nissan Qashqai: 4,270 (4,270, 3rd)
4 Volkswagen Golf: 3,930 (3,930, 4th)
5 Mercedes-Benz A-Class: 3,768 (3,768, 5th)
6 Vauxhall Corsa: 3,097 (3,097, 6th)
7 Kia Sportage: 3,063 (3,063, 7th)
8 Volkswagen Polo: 2,963 (2,963, 8th)
9 Toyota Yaris: 2,821 (2,821, 9th)
10 Mercedes-Benz C-Class: 2,606 (2,606, 10th)

Pole position
In South Africa, the latest sixth-generation Polo started the new year in pole (Polo?!) position, topping the passenger car sales chart with 2,512 cars registered. The fifth-generation-based Polo Vivo was second with 2,461 units, while the Toyota Corolla/Auris/Quest rounded out the top three.

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09 January 2019 ~ 0 Comments

Volkswagen Polo rounds off 2018 as the second most popular car in the UK

The Volkswagen Polo scored its highest most recent position in the UK’s most popular cars list in December 2018, jumping to second place with a total of 4,928 examples finding new homes. That’s a stark contrast to the first three months of the year when the Polo didn’t appear in the list at all, due to the changeover of the fifth-generation model to the sixth.

It’s all the more impressive when it comes to the final year standings: with 45,149 Polos moving off the forecourts, the small VW was the sixth most popular nameplate in the UK during 2018. That’s one place higher than in 2017, when, with 47,855 units registered, the Volkswagen supermini was the UK’s seventh most popular car. And one more thing to take note of is the fact that the Polo outsold all versions of the supposedly more premium and design-led Mini, proving that quiet style, high quality and a wide range with models for most budgets are still valid selling points for a good deal of drivers.

The Polo’s higher 2018 achievement with a lower number of units hints at the UK market as a whole. In general, the market fell by 6.8 per cent to 2,367,147 units after a turbulent 12 months. Demand for superminis and small cars also fell by 2.5 per cent, but along with ‘lower medium’ cars, still accounted for 58.7 per cent of the market.

The Society of Motor Manufacturers and Traders’ (SMMT) December 2018 figures record the Ford Fiesta as the most popular car for another year, with 95,892 cars registered, a massive 31,063 more than the runner-up Volkswagen Golf. With a total of 5,719 units, the small Ford once again topped the chart in December, while 4,224 Golf registrations saw the evergreen VW drop to number six. The Vauxhall Corsa rounded out the top three in the year-to-date list, with 52,915 registrations.

The UK’s top 10 most popular cars during December 2018 and the final year-to-date (sales figure and position in brackets) were as follows:

1 Ford Fiesta: 5,719 (95,892, 1st)
2 Volkswagen Polo: 4,928 (45,149, 6th)
3 Mini: 4,650 (44,904, 7th)
4 Mercedes-Benz A-Class: 4,284 (43,257, 8th)
5 Vauxhall Corsa: 4,264 (52,915, 3rd)
6 Volkswagen Golf: 4,224 (64,829, 2nd)
7 Ford Focus: 3,919 (50,492, 5th)
8 Vauxhall Astra: 3,677
9 Ford Kuga: 2,646 (40,398, 9th)
10 Nissan Qashqai: 2,609 (50,546, 4th)

(The UK’s 2018 year-to-date top ten most popular car absent from December’s registration figures was the tenth-placed Kia Sportage with 35,567 registrations.)

Popular Polos
In December 2018, the sixth-generation Polo was once again the most popular car in South Africa with 2,051 cars registered With 1,771 units at new homes, the fifth-generation Polo-based Polo Vivo was, again, not for the first time, runner-up to both its newer and bigger brother.

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07 December 2018 ~ 0 Comments

Volkswagen Polo climbs four places in UK’s most popular cars chart

2018 Volkswagen Polo GTI (UK)

Following its re-entry into the UK’s top ten most popular cars chart in October after an absence in September’s Society of Motor Manufacturers and Traders (SMMT) figures, the Volkswagen Polo climbed four places in November’s list. A total of 3,115 Polos were registered in the UK during November, rewarding it sixth place. Its tally of 40,221 units puts it seventh in the year-to-date list.

The Polo slipped out of September’s UK most popular cars listing due to new regulation and the introduction of the new Worldwide Harmonised Light Vehicle Test Procedure (WLTP) certification. This legislation requires car manufacturers to test their complete model range to the new standards that measure fuel consumption and CO2 emissions from passenger cars, as well as their pollutant emissions. September’s figures showed an across the board dip of 20 per cent, so we suspect it wasn’t just Volkswagen which was affected. In October, the Polo reappeared on the rundown in tenth place.

Steady decline
In November, UK registrations dipped 3.0 per cent compared to the same period in 2017, maintaining its steady decline thanks to, states the SMMT, ‘uncertainty, falling customer confidence and supply constraints’. Year-to-date figures point to a 6.9 per cent drop in demand for January to November, which is ‘in line with industry expectations’, the SMMT says.

As ever, the Ford Fiesta still tops the monthly and year-to-date charts, with 5,193 and 90,173 units registered respectively. Volkswagen’s Golf was second with 4,678 cars finding new homes, and with 60,605 units registered during the year so far, it sits in second place behind the Fiesta in the year-to-date list. The UK’s top 10 most popular cars during November 2018 and the year-to-date (sales figure and position in brackets) were as follows:

1 Ford Fiesta: 5,193 (90,173, 1st)
2 Volkswagen Golf: 4,678 (60,605, 2nd)
3 Mercedes-Benz A-Class: 4,104 (39,243, 8th)
4 Nissan Qashqai: 3,195 (47,937, 4th)
5 Mini: 3,170 (40,254, 6th)
6 Volkswagen Polo: 3,115 (40,221, 7th)
7 Ford Focus: 3,068 (46,573, 5th)
8 Vauxhall Mokka X: 2,778
9 Kia Sportage: 2,731 (34,069, 10th)
10 Vauxhall Corsa: 2,594 (48,651, 3rd)

(The UK’s 2018 year-to-date top ten most popular car absent from November’s registration figures was the ninth-placed Ford Kuga with 37,752 registrations.)

Chart topper
In South Africa the latest sixth-generation Polo followed on from its lead for October, and topped the passenger car sales chart with 3,092 cars registered. With 2,427 units in new garages, the fifth-generation Polo-based Polo Vivo was again fast in its tyre tracks. In contrast to the UK, Ford Fiesta registrations totalled just 980. Overall, the South African new car market saw a year-on-year decline in November, with overall sales of 47,486, down 4.6 per cent on the same month in 2017.

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06 November 2018 ~ 0 Comments

Volkswagen Polo re-enters the UK’s top ten most popular cars list

2018 Volkswagen Polo GTI (UK)

The Volkswagen Polo has re-entered the UK’s top ten most popular cars chart, rounding out the countdown for October, according to the latest figures released by the Society of Motor Manufacturers and Traders (SMMT). A total of 2,753 Polos were registered in the UK during October, and is number sixth in the year-to-date list, with 37,106 units registered.

New regulation
The Polo slipped out of September’s UK most popular cars listing due to new regulation and the introduction of the new Worldwide Harmonised Light Vehicle Test Procedure (WLTP) certification. This legislation requires car manufacturers to test their complete model range to the new standards that measure fuel consumption and CO2 emissions from passenger cars, as well as their pollutant emissions.

However, with UK registrations down 20 per cent in September across the board, Volkswagen wasn’t the only manufacturer affected by the new legislation. But when the Polo did last appear in the SMMT’s list for August, it was at number three in the top ten rundown. We suspect some of the WLTP supply issues are still being felt.

Fighting back
Overall, UK registrations for October dipped 2.9 per cent compared to the same period last year, while year-to-date figures suggest a 7.2 per cent fall. The Ford Fiesta still tops the monthly and year-to-date charts, with 5,564 and 84,980 units registered respectively. Volkswagen’s evergreen Golf is fighting back, too, after it also disappeared from the top ten in September. In October it was back to second place, with 3,765 cars finding new homes. Volkswagen’s Tiguan was also a popular choice, with 3,297 registered.

The UK’s top 10 most popular cars during October 2018 and the year-to-date (sales figure and position in brackets) were as follows:

1 Ford Fiesta: 5,564 (84,980, 1st)
2 Volkswagen Golf: 3,765 (55,927, 2nd)
3 Mercedes-Benz A-Class: 3,339 (35,139, 9th)
4 Volkswagen Tiguan: 3,297
5 Ford Focus: 3,283 (43,505, 5th)
6 Mini: 3,208 (37,084, 7th)
7 Ford Kuga: 2,847 (35,327, 8th)
8 Nissan Qashqai: 2,799 (44,742, 4th)
9 BMW 3 Series: 2,773
10 Volkswagen Polo: 2,753 (37,106, 6th)

(The UK’s 2018 year-to-date top 10 most popular cars absent from October’s registration figures were the third-placed Vauxhall Corsa and the tenth-placed Kia Sportage with 46,057 and 31,338 registrations respectively.)

Switched places
In South Africa, the latest sixth-generation Polo switched places with its fifth-generation Polo Vivo sibling and was the second best-selling passenger car during October 2018, with 2,824 units in new garages. The chart-topping Vivo shifted just 185 units more. In contrast with the UK, the Ford Fiesta was in seventh place, with just 888 cars registered.

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