
March 1975 marks the start of the Polo story. Thirty-five years ago this month, Volkswagen started production of the Polo in Wolfsburg. Positioned as a less expensive (and essentially rebadged) version of the Audi 50, it kicked off one of Volkswagen’s biggest success stories. Five model generations and over 11 million units later, the latest model is the cleanest, safest and most technological yet, but let’s not forget what events lead up to the Polo’s 2010 incarnation.
Over the next 12 months PoloDriver.com will chronicle the Polo’s life, celebrating all five generations of the model. We’ll profile the cars themselves, look at how they were marketed and sold, as well as post other special articles and features. Over the last thirty-five years there have been hatchbacks, saloons, estates and vans, while official power outputs have ranged from 40 to 180bhp. Polo personalities and flavours meanwhile have ranged from practical workhorse to performance car.
But in all that time, we think the Polo has stayed true to its roots and offered the quality, reliability and style that some of its contemporaries have lacked. There are some who would say it lacks excitement and pizazz, but its winning mix of qualities still endure it to millions of owners, old and new, across the world. Now truly a global car, we think the Polo’s story is one worth telling, so wherever you see content tagged ‘Polo@35’ on PoloDriver.com, you’ll find yourself reading part of that 35-year old tale.
Like to be part of the celebrations? If you have any interesting anecdotes, reminiscences, stories or feature-worthy cars, email us at 35@polodriver.com and help commemorate the Polo’s achievements.
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